Privacy Policy
We respect your privacy and are committed to protecting your personal data.
This privacy policy explains how Vines Vintage collects, uses and protects your personal data when you visit and use our website, purchase our products, contact us or interact with us through our online channels.
We want you to understand what information we collect, why we collect it, how we use it and what rights you have in relation to your personal data.
This policy applies to personal data collected through the Vines Vintage website and through other interactions with us, including when you contact us by email, submit an online form, sign up to receive marketing communications or purchase our products.
This privacy policy should be read alongside any other privacy notices we may provide when collecting or processing your personal data.
Last updated: September 2026
1. Personal data we collect about you
Personal data means information relating to an identifiable individual.
Depending on how you interact with Vines Vintage, we may collect and process different types of personal data, including:
Identity Data – Your first name, last name and other information you provide when contacting us.
Contact Data – Your email address, telephone number, billing address, delivery address and other contact details.
Order Data – Information relating to products you purchase, your order history and details required to process your order.
Account Data – Where applicable, information relating to an online account, including login details and account preferences.
Technical Data – Information about the device you use to access our website, your IP address, browser type, operating system, referring website and other technical information.
Marketing Data – Your communication preferences, marketing consent and information about your interactions with our marketing communications.
Usage Data – Information about how you use and interact with our website.
We may also collect aggregated information, such as statistical or demographic data. Where this information cannot identify you directly or indirectly, it is not considered personal data.
We do not knowingly collect special categories of personal data through the Vines Vintage website unless there is a specific reason and lawful basis for doing so.
Information relating to children
Our website and products are not specifically directed at children, and we do not knowingly collect personal data from children.
2. How we collect your personal data
We collect personal data in a number of different ways depending on how you interact with us.
When you purchase our products
When you place an order through our website, we collect the information needed to process and fulfil your purchase, such as your name, contact details, delivery address, billing information and order details.
Payment information may be processed directly by our payment providers.
When you contact us
You may provide personal data when you contact us by email, telephone, through an online contact form or through another communication channel.
We use this information to respond to your enquiry and provide the appropriate support.
Newsletter and marketing subscriptions
If you choose to sign up to receive marketing communications from us, we may collect your name, email address and marketing preferences.
You will only receive marketing communications where we have an appropriate lawful basis to send them and, where required, you have provided consent.
You can unsubscribe from marketing communications at any time by following the unsubscribe instructions included in our emails or by contacting us.
Automated technologies and cookies
When you use our website, we may automatically collect certain Technical and Usage Data through cookies and similar technologies.
These technologies may help us understand how visitors use our website, improve website performance, identify technical issues and understand how our website is performing.
For more information about the cookies used on our website, please see our Cookie Policy.
3. How we use your personal data
We will only use your personal data where we have a lawful basis to do so.
The reasons we may use your information include:
- Processing and fulfilling orders
- Taking and processing payments
- Delivering products to you
- Responding to enquiries and providing customer support
- Managing your account, where applicable
- Sending marketing communications where you have requested or consented to receive them
- Improving our website, products and customer experience
- Understanding how our website is used
- Maintaining the security of our website and systems
- Detecting and preventing fraud or misuse
- Meeting our legal and regulatory obligations
- Protecting our business and the rights of our customers and website users
The specific lawful basis we rely on will depend on why we are processing your personal data. This may include performance of a contract, compliance with a legal obligation, legitimate interests or consent.
Where we rely on legitimate interests, we will consider whether our interests are appropriate and proportionate and whether they are outweighed by your rights and interests.
4. Marketing
We may use your personal data to send you information about Vines Vintage products, news, offers and other updates where we have a lawful basis to do so.
Where marketing requires your consent, you can withdraw that consent at any time.
You can unsubscribe from marketing communications using the unsubscribe option included in our emails or by contacting us at:
Withdrawing your consent to marketing will not affect the lawfulness of any processing that took place before you withdrew your consent.
5. Third-party marketing
We do not sell your personal data.
We may use third-party service providers to help us deliver marketing communications, website services or other business functions. These providers may process personal data on our behalf and are required to handle it in accordance with applicable data protection requirements.
6. Cookies
Our website uses cookies and similar technologies.
Some cookies are necessary for the website to function properly. Other cookies may be used to understand website usage, improve our services or support marketing and analytics activities.
Where required, we will ask for your consent before placing non-essential cookies on your device.
You can manage your cookie preferences through our cookie settings.
For more information, please see our Cookie Policy.
7. Third parties and sharing your personal data
We may share your personal data with trusted third parties where this is necessary to provide our services, process your orders or operate our website.
These may include:
- Website hosting and development providers
- Payment providers
- Order fulfilment and delivery providers
- E-commerce platform providers
- Email and marketing service providers
- Website analytics providers
- Professional advisers, such as legal or accountancy services
- HM Revenue & Customs and other government, regulatory or law enforcement authorities where required
- Other service providers who process information on our behalf
We require third-party service providers who process personal data on our behalf to handle that information securely and only for the purposes for which it has been provided.
8. International transfers
Some of the third-party services we use may involve personal data being transferred outside the UK.
Where this happens, we will ensure that appropriate safeguards are in place in accordance with applicable data protection law.
9. Data security
We take appropriate technical and organisational measures to protect your personal data against accidental loss, unauthorised access, alteration, disclosure or misuse.
Access to personal data is limited to people and organisations that have a legitimate business need to access it.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
10. How long we keep your personal data
We will only keep your personal data for as long as it is reasonably necessary for the purposes for which it was collected, including where we need to meet legal, accounting or reporting requirements.
The length of time we retain information will depend on the type of information and why we need it.
When personal data is no longer required, we will securely delete or anonymise it where appropriate.
We regularly review the personal data we hold to ensure that we are not keeping it for longer than necessary. The ICO states that organisations should be able to justify how long they retain personal data and should not keep it indefinitely without a reason.
11. Your data protection rights
Depending on the circumstances and the lawful basis for processing your information, you may have rights including:
- The right to ask for a copy of the personal data we hold about you
- The right to ask us to correct inaccurate or incomplete information
- The right to ask us to erase your personal data where there is no longer a lawful reason for us to keep it
- The right to ask us to restrict how we use your personal data in certain circumstances
- The right to object to certain types of processing
- The right to data portability where applicable
- The right to withdraw consent where we rely on consent as our lawful basis
These rights do not apply in every situation and may be subject to certain legal conditions or exemptions.
The ICO requires privacy information to explain the rights available to individuals and how those rights can be exercised.
12. How to exercise your rights
If you would like to exercise any of your data protection rights, have a question about how we use your personal data or have a concern about this privacy policy, please contact us:
Email: hello@vines-vintage.co.uk
We may need to ask you for additional information to confirm your identity before responding to certain requests. This is to help protect your personal information from being disclosed to someone who is not entitled to receive it.
We will respond to valid requests within the timeframe required by applicable data protection law.
13. Third-party websites
Our website may contain links to websites operated by third parties.
These websites have their own privacy policies and terms, and we are not responsible for how those organisations collect or use your personal data.
We recommend reading the privacy notice of any third-party website you visit.
14. Changes to this privacy policy
We may update this privacy policy from time to time to reflect changes to our website, services, the way we use personal data or changes in applicable data protection requirements.
The latest version will always be made available on this page.
This privacy policy was last updated in September 2026.
15. Complaints
If you have a concern about how we have collected or used your personal data, please contact us first at:
You also have the right to make a complaint to the UK's data protection regulator, the Information Commissioner's Office (ICO), if you are unhappy with how we have handled your personal data.
You can find information about making a complaint on the ICO website.
Information Commissioner's Office
Contact
For privacy questions, data protection requests or concerns about how we use your personal data:
Vines Vintage
Email: hello@vines-vintage.co.uk
Last updated: September 2026